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Customer Follow Up System
- How to Follow Up with Your Past Customers by Email
A customer follow up system makes you able to use the lifetime
value of your customers, so once you succeed to sell one
of your products to a prospect and deliver a great buying
experience, you've won a customer for life.
Attracting new customers takes a lot of money, time and
effort. But following up with your past customers and selling
to them is easy.
If your customers are happy with their
first purchase from you, they are willing to buy from you
again and again - actually as long as you have something
to offer them!
... And email marketing is the best
way to follow up with your past customers.
You simply send a follow up letter introducing
another product to your customers list. The offer can be
for one of your own products or an affiliate product.
Let me give you an example on how this strategy
works...
Let's say you sell a book on how to paint
fascinating oil paintings. Your book is very helpful and
informative so many people buy it. Your customers are very
happy with your book and like it very much.
After 1 week, you send them a follow up message
via email and ask them how they're making progress with
their oil painting and if they've found your book helpful.
Many happy customers will send you a feedbacks explaining
how it has helped them.
You can post these testimonials on your site
to win your visitors' trust and make more sales.
Three weeks later, you send another message
and recommend a related product from another company - oil
colors for example. You've personally tried and liked them
very much. You link to their website through your affiliate
link. Since your customers trust you, many of them will
buy the colors you recommended.
See how easily you make a lot of extra profits?
And guess what? After they try the oil colors
you recommended, they love it. So they will like and trust
you even more!
Two weeks later, you send another email message
to your list and promote a good painting brush. You guessed
right. Again, you make a lot of sales just by sending a
simple follow up letter to your customer list!
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Now here comes the most exciting part...
How to Automate 95% of Your
Follow Up System
Once the number of your customers
reaches to over 20 - which hopefully it does soon - it will
be very difficult to follow up with them one by one. Just
imagine personalizing each message, managing your customer
list, sending follow up letters to each of them separately,
and keeping the track of which products each customer has
bought from you.
These chores will soon eat up all your time
and you won't have any time to grow your business and increase
your income.
That's why you should automate your email
marketing tasks as far as you can. You can automate 95%
of all these tasks with autoresponders. There are many autoresponder
services out there so it's easy to get confused which one
is the best.
Here are some features you should make sure
the autoresponder you choose offers...
- Unlimited
follow up messages
- Unlimited
autoresponders
- Unlimited
campaigns
- Unlimited
message length
- Unlimited
free technical support
- Automatic
subscribe and unsubscribe requests processing
- The
ability to send personalized messages
- Let
you save at least 15 fields of custom data for each of
your customers
- User
friendly control panel to easily manage your lists and
campaigns
- Risk
free money-back guarantee
Here are some features that will be a plus...
- Ad
tracking features to track click-throughs and open rate
- Advanced
statistics
- Let
you send email attachments
- Free
phone customer support
- Live
online support
- Lots
of customer testimonials on their website
Recently,
I did a research to find the best autoresponder solution
available. I asked successful newsletter publishers which
autoresponder they used. I asked the same questions in a
lot of forums. I also read many reviews to compare various
solutions.
To
make a long story short, here is the result I got: 95.1%
of people said Aweber
was the best autoresponder solution available.
They provide unlimited autoresponders, unlimited
follow up messages, unlimited email
campaigns, unlimited free phone support,
advanced
personalization features, complete ad tracking features,
and lots of other great features that you'll get at a reasonable
price.
You
may read my honest
review about it, or go directly to the Aweber
website to see for yourself what I'm talking about when
I say they're the best! :)
Wish you the best of luck! :)
 Most Popular Related Articles:
FREE 5-Day Course + Free Templates:
Get the Latest Tips and Ideas to
Create a Highly Successful Newsletter
Get your FREE subscription to the "Newsletter Marketing Tips" 5-day email course to receive 21 creative newsletter tips and ideas to help you publish your own highly successful newsletter that attracts loyal readers like a magnet.
You'll receive your own copy delivered directly to your inbox every day in the next 5 days.
($67 value, yours FREE!)
Also if you subscribe before midnight
, you will also get a special FREE gift: 9 Professional Free Newsletter Templates that you can use for your newsletter easily and fast.
So sign up below and receive
your gift and today's tips immediately...
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